The good way to do sales prospecting and outbound sales at scale is always to test and iterate.

Key Performance Indicators (KPIs)

Prospect.io allows you to measure up to 5 different metrics:

Reports

Prospect.io gives you 2 different kind of reports to track your success:

  1. Overall reporting: an overall view of your prospecting activities, for all your account and for all your campaigns.
  2. Campaign specific reporting: used to understand how a specific campaign performs.

Overall reporting

All your account results and metrics can be seen in the Reports section divided in 2 tabs:

Account activity

The Account Activity tab gives you an overview of your team activity in Prospect.io.

It's a global view of everything happening in your account. Results can be filtered by user and by timeframe.

Campaigns stats

The Campaigns tab allows you see the result of your campaigns and to do step by step comparisons between up to 5 campaigns. 

Campaign specific stats

The Stats tab, available when you open a campaign, gives you the statistics of the campaign.

See how each step of the campaign performs in terms of opens, clicks, replies, conversions and qualifications. 

We also let you know how you're doing compared to other companies in your industry or other companies with the same size of your.

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